How (not) to look for savings in a company?
A company (read client) engaged in the production of wooden structures. We have worked together fruitfully and smoothly for more than a dozen years. Our client's investors were always very satisfied with the workmanship and valued his work. And it must be admitted that his constructions can boldly be called premium products. The customer is aware of the fact that a high-quality wooden fence, for example, requires stable embedding in the ground. He chose our anchors, even though they were not the cheapest on the market. He was never disappointed. He assumed that top-quality products simply fit together. Unfortunately, until...
One day he came up with what he thought was a revolutionary idea. He decided to invest in cheaper imported fastening systems offered by another supplier, hoping to reduce production costs.
Short-term benefits of switching suppliers
The customer was not only pleased to have found a "better" deal, but even convinced of a wise choice. He decided to introduce a lower-priced fastening system into his offerings with the idea that it would bring incredible savings to the company. And indeed, he initially succeeded in an impressive way. The introduction of a cheaper option, showed higher financial returns.
How did quality problems trigger a wave of complaints?
Unfortunately, the euphoria did not last long. After a short time after the introduction of cheaper solutions, the client began to receive complaints from his customers. He wondered what the problem was. It turned out that the quality of the new anchors was as low as their price. More and more complaints and other claims began to arrive. Customers demanded repair of damages resulting from the use of defective components.
Over time, the amount of claims and returns far exceeded the value of the "bonuses" resulting from the cheaper purchase of the systems. This meant that the money saved was quickly eaten up by repair costs and customer losses. Not only that, problems with the quality of the fixings began to affect the company's image. Customer confidence plummeted, and the whole situation took a heavy toll on the company's reputation. Just to mention the enormous stress and pressure that the customer felt.
A costly lesson in austerity - history comes full circle
The customer saw the consequences associated with cheaper fixtures and realized the importance of product quality. This quick reflection saved the company. He picked up an expensive but valuable lesson on how important customer trust and company reputation are in commerce. It is, so to speak, the foundation of the company!
After this negative experience, the customer decided to come back to us. He opted for proven fastening systems that guarantee durability and safety. He chose solidly made anchors, thanks to which the structures set on them will be stable for many years.
Benefits of returning to a proven solution
In business there is no place for "and I didn't tell you so". With us, the customer could count on full support in a complicated situation. After returning to work with us, the customer gained something else in addition to the guarantee of high quality products and financial stability. Peace of mind and the regained confidence of his customers are simply priceless.
Bad decisions, good conclusions - why bet on quality?
This story demonstrates the importance of making product purchasing decisions based not only on price, but also on quality and reliability. Our client has learned that savings at the purchase stage can lead to much higher costs in the future. That's why it's always a good idea to invest in proven solutions that provide stability, security and customer satisfaction.
Thanks to this lesson, the client company not only rebuilt its reputation, but also gained confidence that the products it relies on will be the foundation of their success in the market. Today, we enjoy continued cooperation, and the client knows that they can count on our quality and professionalism.
